“Barbenheimer” takes the box office by storm as a true phenomenon, proving to be more than just a meme. Greta Gerwig’s neon-coated fantasy comedy “Barbie” and Christopher Nolan’s R-rated historical drama “Oppenheimer” both opened to massive success, with moviegoers refusing to choose between the two and opting for same-day viewings of both films.
“Barbie” exceeded all expectations, raking in an impressive $155 million in its opening weekend and securing the title of the year’s biggest debut.
Its inescapable marketing campaign and top-notch quality matched the stratospheric hype, making it a dominant force on the box office charts.
The film’s global tally soared to a stunning $337 million, with an additional $182 million coming from the international box office.
Backed by Warner Bros. and Mattel, “Barbie” captured the attention in the weeks leading up to its release, causing a buzz and excitement rarely seen for original films.
Despite being based on the world’s most famous doll, the movie itself is not a sequel or part of a pre-existing film franchise, making its achievement even more remarkable.
The success of “Barbenheimer” marks a historic double feature, with both “Barbie” and “Oppenheimer” leaving a lasting impact on audiences and the box office alike.
As the films continue to draw in audiences and break records, the industry celebrates the power of original and compelling storytelling.