Good farewell to run-of-the-mill advertising, when actors and models blindly prance around to jingles that leave consumers wondering what they just tried to sell, and why so weirdly. The TVC started where Faysal Qureshi was shown to have some problem with his internet connectivity.
StormFiber appears to be the first brand to break the strange tradition, replacing it with a pleasantly futuristic TVC featuring a humanoid (a human-robot hybrid) for a change.
Of course, Pakistan’s heartthrob Faysal Quraishi is in the lead, and he is stunned to encounter ‘Future,’ the humanoid, as he rings the doorbell.
Faysal is initially observed straining with video conversations owing to a weak internet connection. Future, who represents StormFiber’s 100% fiber-optic connection, transforms all of his household’s digital experiences, including video chats, downloads, TV viewing, gaming, and streaming, into genuinely seamless experiences.
The TVC also emphasizes how an ultra-fast internet connection truly prepares you to take advantage of future prospects.
This is the first time StormFiber has created such a large-scale TV commercial campaign, one that defies convention and has the potential to change the trajectory of traditional Pakistani advertising.
With services currently available in 18 locations, the brand has been steadily growing its fiber optic presence across Pakistan.
After seeing the futuristic TV commercial, we hope that marketers continue to come up with such fascinating ideas so that people may see material that is vivid, fresh, and relatable. Since, all the ads are more or less similar these days; therefore, something new can attract a large amount of audience.